A strategic European extension for your global sales
Free trade agreements, globalization, E-commerce, digitalization, 3D printing, information technology and the Internet of Things will quickly change conventional demand/supply chains. Buyers, being either consumers or businesses, will be able to compare, purchase and review anywhere and anytime.
Competitive product pricing, on-demand delivery, flawless customer service, the “customer journey” experience, real-time order status information and (online) customer-reviews will become even more critical for a seller’s reputation, brand name and business results.
To maximize sales, marketshare and customer satisfaction, global sellers will need to customize their sales approach, products and customer service on a geographical and individual level. To be competitive, all capital investments, organizational, inventory and transactional costs in a seller’s entire chain will need to be optimized at the same time.
As a result of these developments, logistics providers become strategic extensions of a seller’s global service, logistics and commercial organization. In this “local in global” vision, logistics providers will take increasing responsibility for seller’s financial, commercial and operational activities within local markets.